Homla

Homla is a Polish retail chain focused on home decor and interior furnishings under the banner of "everything for a cosy home". It offers affordable, on-trend products for the living room, bedroom, kitchen, dining room, bathroom and children's room, plus seasonal decorations and gift items. What is distinctive is the breadth of range at accessible prices combined with frequent collection refreshes and thoughtful visual merchandising, so a store feels like a constantly changing inspiration showroom rather than a static homeware shop — all connected to an online store.

The network has physical stores in Poland. It does not operate a branch in Czechia or Slovakia, but head office offers an international franchise concept and is looking for partners for foreign markets — so entering these countries would be via negotiations with the Polish head office, not a local representation. As a franchisee you run a single branded salon under the Homla name, selling centrally-sourced own-brand assortment. Headquarters provides the brand, the product range and central purchasing and logistics, help finding and securing the location including negotiating lease terms, the store-design and fit-out project, the unified pricing and promotion policy, staff training, and ongoing support from the sales team, visual-merchandising team and a regional manager after opening.