Pierrot Woda Źródlana

Pierrot is a spring-water, soft-drink and juice brand built around an unusual sales model: the products aren't sold in shops or through wholesalers at all, but delivered straight to homes, offices and firms by a network of local distributors. Each distributor is a franchisee with exclusive rights to sell the Pierrot range within a defined territory. The distinctive hook is this closed direct-delivery model combined with free delivery and no-deposit returnable packaging, which builds recurring, subscription-like household demand instead of one-off retail sales.

As a franchisee you receive an established brand and a proven distribution system, a protected exclusive territory, theoretical and practical training, a dedicated coordinator who supports you on an ongoing basis, marketing and point-of-sale materials, a web/IT application for managing orders, routes and deliveries, help recruiting your first customers, and the starter stock of product needed to begin serving a delivery round. As the operator you register a business, secure and adapt a small warehouse, run at least one delivery van, build and retain the local customer base, and handle day-to-day logistics, deliveries and cash collection.