Moodo is a Polish women's-fashion brand that licenses its name to local operators running compact, well-curated boutiques on high streets and in shopping centres. What sets this concept apart from a typical franchise is its consignment (deposit) merchandising model: as the operator, you don't buy the collection. The stock remains the property of the brand until it sells, and you earn a commission on turnover rather than a retail markup. That removes the single biggest risk in fashion retail — dead, unsold inventory.