Laser Game Evolution is a network of indoor laser arenas (laser game). Players move through a darkened, multi-level maze and score points by tagging opponents with light-based equipment. What sets the concept apart is that the entire system is fully proprietary and built in-house — the same company designs and manufactures the playing equipment, the booking and management software, and the maze architecture, and relies on a pure-laser detection technology rather than the infrared-coupled hardware many competitors use.

As a franchisee, you open and run a single branded arena under a franchise agreement. Headquarters provides the brand and its market reputation, the proprietary laser equipment and arena and maze design, the operating and reservation software, web tools, staff and operator training, and a dedicated development cell that guides you through site selection, business planning, fit-out and launch, plus ongoing network support and marketing. You secure the premises, finance the build-out and equipment, hire and lead the on-site team, and handle day-to-day operations, local marketing and customer care.

Revenue comes from per-game and per-session admissions, repeat and group play, birthday parties and youth groups, corporate team-building and private events, and ancillary spend such as drinks, snacks and merchandise. The main costs are capital-intensive: a large premises, specialist laser equipment and fit-out mean a substantial upfront outlay, on top of the entry franchise fee and ongoing royalties paid to headquarters.