Greenpoint

Greenpoint is a Polish womenswear retail chain that sells feminine, elegant yet practical everyday clothing and accessories for modern, professionally active women. The collections are created under their own brand and sold through a network of brick-and-mortar stores; the brand's goods have also reached foreign markets, but the franchise offer is aimed at Poland — the network has no stores in Czechia or Slovakia. As a franchisee you run such a store in your city, building on a brand that customers already know.

The franchise package is built on a consignment model that removes the biggest barrier facing any clothing retailer — inventory risk. Headquarters supplies the entire stock on a deposit basis, so you never buy or own it, co-finances the furniture and store opening costs and helps you select contractors, provides the POS and sales system and equipment, assigns a regional manager, trains the sales team, handles logistics and replenishment, and runs all marketing including national campaigns, SMS and newsletters. You manage the store day-to-day: staffing, customer service, local execution, and hitting sales targets.