BuBu Bubble Tea is a Polish chain of Taiwanese-style bubble-tea outlets run as a franchise by Multi Ice Group, an experienced multi-brand gastronomy operator. The product is the real draw: colourful fruit, milk, coffee and premium (taro, matcha, bubble-gum) tea drinks served in a transparent cup and customised with tapioca pearls, popping boba, jellies and flavoured syrups. It's a fun, on-trend beverage aimed mainly at younger customers that grabs attention all by itself.