Postpartum fitness studio exclusively for mothers (on-site childcare + pelvic floor recovery)
Exercise exclusively for mothers 6 weeks - 2 years post-partum, with kids' corner, nursing break and pelvic floor recovery programme.
120-220 sqm studio in residential or lifestyle district (Hackney, Stoke Newington, Clapham, Notting Hill, Bristol Clifton) with 3 zones: main exercise hall (12-18 participants, equipped with low-impact machines โ Pilates Reformer, EMS suits, Lagree machines), kids zone with certified nanny (max 8 children 3 mo - 4 years), rest zone with nursing sofa and breast pump area. Programmes: 'Postpartum Reset' 12-week signature programme, drop-in mom-cardio (Bumps Bands), pelvic floor recovery, mom-baby yoga (mum exercises with baby on body). Led by certified postpartum fitness instructor (Burrell Education or Pre/Postnatal Performance Training Centre).
In the UK hundreds of thousands of babies are born annually, and a significant share of mothers want to exercise again within a year of birth. Classic gyms disappoint them โ no understanding for diastasis recti (affects a major share of mothers), no childcare, intimidating environment full of childless women in peak form. This segment is underserved even in London zones, outside London almost non-existent.
๐ถ600,000 births annually in UK, 50-60 percent of mothers have diastasis recti
Diastasis recti (separation of rectus abdominis after birth) affects 50-60 percent of mothers and classic crunches in gym make it worse. Insider truth: 70 percent of GPs in UK don't tell mothers they have diastasis recti and don't advise specialised training. Market hungry for education โ your studio becomes first place where mother understands what's happening with her body and who can heal them.
