Natural mosquito repellent candles with citronella for terraces and outdoor events
Seasonal production of candles with repellent essential oils, sales through Etsy, e-shop and B2B to lodges and restaurants with outdoor seating.
Production and sale of natural mosquito repellent candles with repellent essential oils (citronella, eucalyptus, lavender, geraniol). Target: people with terraces, gardens, country cottages; glamping providers, restaurants with outdoor seating, events (weddings, garden parties). Main income is built on selling 90โ180 g candles for ยฃ10โ25 through Etsy, own e-shop, local farmers markets and B2B contracts with lodges and B&Bs. Seasonal business (AprilโSeptember, 70 percent of revenue in 6 months), so key is B2B portfolio and winter-proof products (scented candles, gift sets) for cashflow balancing.
UK outdoor lifestyle products market grows visibly year on year, driven by glamping trend, post-covid return to nature and growing number of country cottages and gardens. Simultaneously, opposition against chemical repellents (DEET, picaridin) grows and demand for natural alternatives rises. Mosquito repellent candles with citronella and eucalyptus combine terrace aesthetics with functional value in one product โ that is why they sell at premium prices despite the availability of cheap sprays that are more effective.
๐๏ธGlamping and outdoor lifestyle as growing market
UK glamping segment grows 25 percent annually and number of country cottages and gardens grew post-pandemic by 18 percent. This target actively invests in aesthetic outdoor products and refuses chemical repellents. Repellent candles sell as part of garden styling, not as utilitarian product.
