TONI&GUY

TONI&GUY is a premium hairdressing salon brand founded by an Italian-British family of hairdressers in London, built on a reputation for runway-led, fashion-forward cutting and colour and an emphasis on education. What sets it apart is the blend of a creative fashion identity with a sophisticated franchise model: every salon trades under an established name in professional hairdressing, backed by an in-house academy system, a signature cutting methodology, and an own-label professional product range that salons retail to clients.

The operator owns and runs an individual salon (or buys an existing trading salon offered for resale) under a premises-based franchise agreement. Headquarters supplies the brand and trademarks, the proven salon business model, academy-driven training and continuous artistic education, ongoing guidance from appointed managers, marketing and brand collateral, the methodology and operating systems, and access to the own-label range to sell in-salon. The franchisee provides the capital, secures and fits out the premises, recruits and leads the stylist team, and handles day-to-day local management, service delivery and client relationships.