Mad Science

Mad Science is a service franchise that delivers hands-on, entertainment-driven science experiences to children. It blends real experiments with a theatrical "edutainment" style, so science becomes a genuine show. The whole concept is built on the fact that you don't need your own premises — as the operator you bring spectacular, curriculum-aligned STEM experiences directly into schools, nurseries and venues. The offering spans after-school clubs and in-class workshops, preschool programs and special events, all the way to birthday parties and holiday camps, and all of it rests on a large library of tested experiments, scripts, branded props and trademarked demonstrations.

Headquarters grants you a protected territory and supplies the whole operating system: the brand, the experiment and curriculum content library, an original equipment and props package, marketing strategy and materials, on-site initial training in operations and daily management, plus ongoing support through a dedicated account manager and peer mentoring from other franchisees. As the operator you run the local business — you hire and train presenters and instructors, sell into schools and venues, schedule and book programs, manage logistics and equipment, and grow your customer base within your territory. An office-based unit model serves a metropolitan area, while a separate area-development model exists for those who want to take on a larger region.