Costa Coffee

Costa Coffee is a British-heritage coffeehouse brand (now owned by The Coca-Cola Company) and the largest café chain in Poland. It serves espresso-based coffee roasted to its own signature recipe, alongside teas, cold drinks, cakes and light food, in a warm sit-and-stay café format. What's distinctive is the mix of a globally recognised coffee brand, a proprietary roast and the Costa Coffee Club loyalty programme — giving an independent operator instant credibility that would take years to build alone.

In Poland the brand is run by a master operator (Lagardère Travel Retail) that grants individual sub-franchise agreements to local partners. HQ provides the brand and trademark, a proven turnkey operating system, location assessment and approval, full architectural and fit-out design, a network of approved equipment and product suppliers, a multi-week training programme covering product, sales and administration, nationwide marketing and brand campaigns, the loyalty platform, and ongoing operational support from a regional manager. The franchisee finances and owns the entire build-out and equipment, proposes and secures a suitable location for HQ to evaluate, hires and manages the local team, runs day-to-day operations to brand standards, and buys through approved channels.